Nasional

Karya terbaik dalam jurnal nasional menghadirkan terobosan metodologis dalam analisis yang memperoleh rekognisi nasional melalui proses peer-review yang ketat.

COVID-19 PREVENTION SIGNS IN THE INDONESIA'S SUPER PRIORITY TOURIST DESTINATION

COVID-19 PREVENTION SIGNS IN THE INDONESIA'S SUPER PRIORITY TOURIST DESTINATION

Lery Prasetyo, Ketut Artawa, I Wayan Mulyawan, Ketut Widya Purnawati, I Wayan Suardiana
Abstract

After a long struggle against Covid-19 for more than a year, the spread of COVID-19 in Indonesia gradually decreased and was considerably under control. Several public places, including some tourist destinations, were allowed to re-open. The Ministry of Tourism and Creative Economy made 20 tourist attractions for trial, including the Borobudur temple, the world’s largest Buddhist temple. It is carried out cautiously and under strict health protocols procedure. Implementing health protocol regulations was encouraged by making and placing many protocol signs in strategic places. The aim of this study was to identify and investigate the compositions meaning of the COVID-19 prevention sign at Borobudur Temple. The data were collected through the documentation method with photographic technique. The result showed that all signs have real and ideal information value. Salience signs appear as a result of a variety of fascinating text and images. The framing of the sign is presented in centered/circular with a linear and nonlinear composition. Overall, the signs proved the management of Borobudur temple’s strong commitment to opening the site with strict protocols to prevent the spread of COVID-19 in the Borobudur area.

Published : 2023-08-03
Category : Nasional

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English Language Training for Students at SD 4 Tuban is one of the studies with the aim of improving students' abilities and competencies. It is one o

Pengaruh Pelatihan Bahasa Inggris Terhadap Kemampuan Komunikasi Siswa Siswi di SD N 4 Tuban

I Wayan Mulyawan, I Komang Sumaryana Putra, Sang Ayu Isnu Maharani, Ni Ketut Sri Rahayuni
Abstract

English Language Training for Students at SD 4 Tuban is one of the studies with the aim of improving students' abilities and competencies. It is one of the public elementary schools located in Kuta District, Tuban Village, Badung Regency. As one of the outstanding public elementary schools, it always maintains its good name and achievements through the performance of the teachers and their students. English as one of the compulsory subjects in addition to Balinese and Indonesian, is something that must be mastered by students considering that Badung Regency is one of the regencies that is famous for its tourism. The results of the study show that the use of the direct method, with game techniques and practice in pairs really helps improve students' creativity in communicating using English. Through this activity the students get a good learning experience, increase their confidence, and also improve their speaking and listening skills.

Published : 2022-05-25
Category : Nasional

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Linguistics Landscapes: New Normal Life Representation in Kuta, Bali

Linguistics Landscapes: New Normal Life Representation in Kuta, Bali

I Wayan Mulyawan, I Gusti Agung Istri Aryani
Abstract

The covid-19 pandemic has influenced all human life worldwide. This pandemic affects all life in the world, including in Indonesia. Covid-19 had destroyed all aspects of life in Indonesia. One of the most devastating sectors affected is the tourism industry. In order to boost economic sustainability, the Indonesian government, through the Health Ministry, had issued a circular letter no. HK.02.01/MENKES/335/2020 about Protokol Pencegahan Penularan Corona Virus Disease (Covid-19) di Tempat Kerja Sektor Jasa dan Perdagangan (Area Publik) dalam Mendukung Keberlangsungan Usaha [Protocol for Prevention of Corona Virus Disease (Covid-19) Transmission in the Workplace of the Service and Trade Sector (Public Area) in Supporting Business Continuity]. This study is aimed to investigate the implementation of the Covid-19 protocol as an adaptation of New Normal life in Kuta village, Bali, Indonesia. It is chosen as the research area since Kuta is one of the international tourist destinations in Bali that mostly rely on the tourism industry. The data of this study is taken from any outdoor sign representing New Normal protocol in the area. The documentation method and note-taking technique were applied in collecting the data. The analysis is based on linguistics landscapes theory. The result showed that there are 199 outdoors signs found in 10 groups of most tourism facilities. The language of the sign is dominated by the Indonesian language with 84 signs, followed by the combination of English and Indonesian language with 55 signs.

Published : 2021-09-01
Category : Nasional

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The Usage Specification of Registers in Social Media Instagram

The Usage Specification of Registers in Social Media Instagram

Sang Ayu Isnu Maharani, I Wayan Mulyawan
Abstract

This research is entitled ‘The Usage Specification of Registers in Social Media Instagram’. The aims of this research are identifying and mapping the usage specification of registers in social media Instagram. It also aims at finding find out the function of the usage of the registers. This research is a combination of qualitative and quantitative research. The method applied for this research was observation method with note-taking techniques. The method used to analyze the data was discourse analysis method. To answer the problems formulated in this research, the register theory of Halliday was applied (1994).


Published : 2021-05-26
Category : Nasional

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Spesifikasi Pemakaian Register di Media Sosial Instagram

Spesifikasi Pemakaian Register di Media Sosial Instagram

Sang Ayu Isnu Maharani, I Wayan Mulyawan
Abstract

This research entitled “Spesification of the Register Used in Social Media
Instagram”. It aims at identifying and mapping the specification of the register
used in social media Instagram and more specific to find out the function of the
use of the register. It is a combination of qualitative and quantitative research.
The method applied for this research is the observation method. The technique
applied was note taking technique. The collected data was categorized according
to its type. The method applied to analyse data was the discourse analysis method.
To answer the formulating problems of this research register theory of Halliday
(1994) was applied.

Published : 2021-02-19
Category : Nasional

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Linguistic landscapes in desa Kuta. E

Linguistic landscapes in desa Kuta. E

I Wayan Mulyawan, Ni Ketut Ratna Erawawti
Abstract

This research aimed to identify the presence of Linguistic Landscapes (LL) in Desa Kuta. LL is sociolinguistic study of language used in outdoor signage that firstly introduce by Landry and Bourhis (1997). Desa Kuta as one of tourist destination in Bali experiences a great development due to globalization effect. This great development can be seen clearly through the presence of outdoor signs along the main roads of Desa Kuta. The research was conducted from February to March 2019. The finding showed there are 2.549 signs along the main roads of Desa Kuta. The language used mostly in English with 1.332 signs (52%). As for the types, there are 1.603 signs of commercial signs (65%). In term of the function, 2.320 signs (93%) are informative.

Published : 2019-07-31
Category : Nasional

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Meaning and Message of ‘Jemme’

Meaning and Message of ‘Jemme’

I Wayan Mulyawan
Abstract

Advertising is intended to persuade audiences, readers, viewers or listeners to take action on products, services and ideas. Advertisements include text, audio, video, photography and graphic designs. We will easily find advertisement through some common mediums namely newspaper, magazine, radio, television, internet, billboards, and many other places. Advertisement analysis is divided into textual and contextual analysis.
The textual is the analysis of advertisement structure such as headline, illustration, body copy, signature line, and standing details. Based on the analysis JEMME considered to be a complex advertisement taht consist of 5 (five) element. The contextual analysis is the meaning of the advertisement. According to the analysis, JEMME is a fine jewelery with high standard and very suitable for valentine gift.

Published : 2016-11-15
Category : Nasional

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The Analysis Of Verbal And Visual Sign Of Adidas Advertisement

The Analysis Of Verbal And Visual Sign Of Adidas Advertisement

I Putu Adi Sena, I Made Netra, I Wayan Mulyawan
Abstract

Penelitian laporan akhir ini yang berjudul "The Analysis of Verbal And Visual Sign of Adidas Advertisement", menjelaskan tanda-tanda verbal dan visual dalam iklan. Penelitian ini juga menganalisis tanda-tanda verbal dan visual yang mendukung iklan adidas, dan fungsi dan makna dari tanda-tanda verbal dan visual. Metode yang di gunakan di dalam pengumpulan data adalah metode purposive sampling dan data yang sudah terkumpul di analisis secara kualitatif berdasarkan teori  semiotic. Ada empat teori yang digunakan dalam penelitian ini. Teori tersebut adalah teori tanda visual dan verbal oleh Dyer (1993), teori makna dan fungsi yang  oleh Leech (1974), teori tanda yang diuraikan oleh Chandler (2001), dan teori warna  oleh Chapman (2010). Data diambil dari iklan adidas yang diterbitkan dalam situs google.com/adidas-advertisement. Iklan Adidas ini memiliki tanda-tanda verbal dan visual yang mendukung satu sama lain yang bertujuan untuk menarik perhatian pembaca atau orang-orang.Tanda-tanda verbal di dalam iklan menggunakan arti afektif untuk menarik minat orang terhadap produk. Fungsi ekspresif digunakan untuk mengekspresikan perasaan dan sikap pencetusnya. Makna konseptual juga digunakan untuk memberikan informasi dari pesan agar pembaca menangkap pesan dari iklan. Fungsi informasi cenderung menjadi salah satu yang paling penting, yang menyampaikan informasi dari pembicara / penulis/ pendengar / pembaca. Makna konseptual dominan menggunakan informasi dari bahasa. Tanda visual di dalam iklan adalah gambar. Gambar digunakan untuk membuat iklan terlihat keren, mengesankan, dan menarik. Mengenai hasil, makna dan fungsi dari tanda-tanda yang ditemukan dalam iklan, makna dan fungsi dari tanda-tanda dapat dideteksi dari pembuat iklan yang memberitahu informasi tentang adidas, untuk menjual atau mempromosikan produk mereka dan juga untuk menciptakan citra merek serta konsumen mampu memahami makna dari iklan adidas tersebut. Produk adidas dapat menumbuhkan dan meningkatkan semangat konsumen untuk melakukan suatu kegiatan dengan mudah ,bahwa mereka merasa nyaman dan bahagia di setiap situasi.

Published : 2016-10-01
Category : Nasional

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EKSISTENSI BAHASA BALI SEBAGAI BAHASA IKLAN LUAR RUANG DI WILAYAH KUTA (KAJIAN LINGUISTIC LANDSCAPES)

EKSISTENSI BAHASA BALI SEBAGAI BAHASA IKLAN LUAR RUANG DI WILAYAH KUTA (KAJIAN LINGUISTIC LANDSCAPES)

I Wayan Mulyawan
Abstract

Kajian Linguistics Lansdscapes (LL) merupakan trend kajian baru yang mempelajari tentang keberadaan dan penggunaan bahasa di lingkungan sekitar kita. Penggunaan bahasa yang dimaksud adalah eksploitasi bahasa pada ragam tulis yang digunakan di tempat umum sebagai tanda/penada tempat, arah/jalan, pengumuman hingga fungsi bisnis seperti ppan nama usaha dan papan iklan.

LL, merupakan kajian multilingualism yang bertujuan menganalisa dan mengidentifikasi keberadaan iklan luar ruang baik segi linguistik maupun non-linguistik meliputi kajian perpaduan penggunaan bahsa dalam satu tanda, serta tendensi lokalisasi penggunaan bahasa serta tanda tertentu untuk wilayah tertentu. 

Tanpa kita sadari, saat ini kita telah melakukan komunikasi dengan berbagai tanda yang kita temui di lingkungan kita. Komunikasi tersebut merupakan komunikasi masal yang tercipta melalui berbagai tanda/penada yang kita ciptakan sendiri sebagai bagian yang tidak terpisahkan dalam hidup ini seperti nama jalan, nama tempat, rambu lalu lintas, papan pengumuman, dan yang paling banyak kita temui adalah papan iklan.

Penelitian ini sangat penting untuk dapat menentukan eksistensi penggunaan Bahasa Bali sebagai bahasa iklan luar ruang ditengah pengaruh bahasa asing khususnya Bahasa Inggris dalam kehidupan masyarakat Kuta, serta kemampuan masyarakat dalam berinteraksi dengan berbagai tanda yang ada di lingkungan mereka.

Hasil penelitian menunjukkan bahwa ada beberapa bahasa yang digunakan dalam iklan luar ruang di wilayah Kuta yaitu Bahasa Bali, Bahasa Indonesia, Bahasa Inggris, dan Kombinasi Bahasa. Hasil yang sangat mengejutkan yaitu Bahasa Bali hanya dipergunakan pada 70 iklan luar ruang atau sekitar (6,18%) dari 1132 iklan luar ruang yang ada. Hal ini menunjukkan bahwa pengguna Bahasa Bali termajinalkan di wilayah Kuta.

Published : 2016-08-08
Category : Nasional

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Aksara suci umat Hindu (Suatu kajian scriptography)

Aksara suci umat Hindu (Suatu kajian scriptography)

I Wayan Mulyawan
Abstract

Di dunia ini terdapat berbagai jenis aksara seperti: aksara Mesir Kuno (Hieroglif), aksara Latin, aksara Sansekerta, aksara Arab dan masih banyak lagi yang lainnya. Di Indonesia sendiri dikenal sua jenis aksara yaitu Latin dan aksara Daerah. Karena negara Indonesia merupakan negara kepulauan maka terdapat berbagai jenis aksara Daerah, antara lain: aksara Bali, aksara Jawa, aksara Sunda, aksara Sunda, aksara Toba, dan lain-lain. Pada kesempatan ini, akan disaji secara singkat tentang aksara suci agama Hindu di Bali yaitu Eka Aksara, Tri Aksara, dan Dasa Aksara.

Permasalahan di atas akan dikaji melalui pendekatan Scripthography. Scripthography merupakan suatu kajian tentant sebagai representasi suatu objek atau bidang kajian tertentu. Jika diadaptasi ke dalam bahasa Indonesia maka kajian Scripthography merupakan suatu kajian tentang Keberaksaraan.

Hasil kajian menunjukan bahwa umat Hindu di Bali khususnya, di dalam kehidupan religiusnya menggunakan aksara sebagai perlambang Ida Sang Hyang Widhi Wasa atau Tuhan, dengan semua sinar sucinya.

Published : 2016-06-11
Category : Nasional

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STRUCTURE ANALYSIS OF IFAW. ORG ADVERTISEMENT

STRUCTURE ANALYSIS OF IFAW. ORG ADVERTISEMENT

I Wayan Mulyawan
Abstract

Printed advertisements, especially printed advertisement of non-commercial ads, has shown the development of an extra-ordinary language phenomena. Usually non-commercial ads or goverment ads are full of words and not interesting to read. Different from others, IFAW.org presents non-commercial ads with an exceptional presentation. This article analyze the structure and meaning of the advertisement. The analysis use the theory of discourse structure proposes by Van Djik, they are superstructure, micro structure and macro structure. The discussions shows that IFAW’s advertisement uses only 4 element of advertisement : Headline, Illustration, Bodycopy and Signature line.

Published : 2016-04-03
Category : Nasional

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Three dimensional aspects of the major character in Oscar Wilde’s Vera

Three dimensional aspects of the major character in Oscar Wilde’s Vera

I Wayan Mulyawan
Abstract

Drama is a portrait of a real life situation and the theme of a drama is closely related to daily life conditions experienced by the character. A Character is defined as an entity, human or animal, that is created by the author. A good character should be natural and lifelike, especially in physiological, psychological and sociological dimensions known as three dimensional aspect of a character. These dimensions are very interesting to discuss since they are very important to determine the qualities of the characters in a drama. Physiologically, Vera is described as a beautiful young lady with beautiful eyes. Sociologically, Vera is concluded as coming from an average family in Russia, living in a poor society, and living under tyranny. She has lived in an inn with her father before she saw her brother taken away to prison for seeking for liberty as a Nihilist. Psychologically, Vera is seen as a loving person though she does not put love as priority. She loves her country and her brother. She wants to revenge on the
King for being a tyrant. She is a brave woman. It is seen from how she becomes a Nihilist to revenge for her brother and to end up the tyranny in her country.

Published : 2015-04-15
Category : Nasional

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Contrastive analysis of English and Indonesian noun articles

Contrastive analysis of English and Indonesian noun articles

I Wayan Mulyawan
Abstract

Almost in all languages, there are terms of countable and uncountable nouns. In order to apply the noun, it should be preceded with an article. The articles that use in each language are different. This research is aimed to find out the different between English and Indonesia noun articles and to elicit which one has the most simple and/or complete. The problems discussed are : how do the articles used ?; what are the differences and similarities ? The discussion shows that the aplication of noun articles should be followed such as the nouns category/shape, the first letter of the nouns, the plural/singular form, etc.; the English article is more simple than the Indonesian article.

Published : 2014-02-01
Category : Nasional

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THE LIFE OF A MAYOR IN THOMAS HARDY’S THE MAYOR OF CASTERBRIDGE

THE LIFE OF A MAYOR IN THOMAS HARDY’S THE MAYOR OF CASTERBRIDGE

I Wayan Mulyawan
Abstract

Literary work is fine work of art that can be easily understood by most of the people. One of the most popular works is novel. A good novel will be able to entertain the reader in such way that makes the reader keep on turning the pages. Novel is very interesting to analyze since there are no absolute rightness in exploring the meaning and message of the story. Theme is the central idea that is served implicitly in the story through the other elements such as character,
plot, setting, point of view, language and style, lastly irony and symbol. Understanding the theme will make reading more joyful. The challenge in finding the theme of a novel is one point that makes the analysis of intrinsic element very interesting.

Published : 2013-02-01
Category : Nasional

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Struktur Wacana Iklan Media Cetak Kajian Stuktur Van Djik

Struktur Wacana Iklan Media Cetak Kajian Stuktur Van Djik

I Wayan Mulyawan
Abstract

Discourse of advertisements, especially in printed ads, has shown the development of an extraordinary language phenomenon. A copywriter is able to exploit the language to be used as the media of communicative ads, which is very interesting and persuading. This exploitation of language, especially the mixture of verbal and non-verbal signs, makes discourse of ads an interesting subject to explore and analyze. To study the exploitation of the language in the discourse of ads, there are three main points to learn as proposed by Van Dijk; They are : superstructure, micro structure, and macro structure of the ads. The study shows that, superstructure of an ads should has body copy which shows persuasiveness; in micro structure, the exploitation of verbal aspect intensely applied the grammatical roles of ellipsis, substitution and references; meanwhile in macro structure, an ads could shows remarkable persuasiveness through verbal and visual aspect

Published : 2010-03-01
Category : Nasional

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Makna dan Iklan Media Cetak: Kajian Hipersemioka

Makna dan Iklan Media Cetak: Kajian Hipersemioka

I Wayan Mulyawan
Abstract

Advertisement as an advertising media of goods or services should be interesting and persuasive. Now days, the development of advertisement showed the tendency of non-verbal domination upon verbal. Between non-verbal sign and the goods or services that was being advertise, sometimes did not have any relations in meaning and even reflected beyond-reality meaning. This fact, made advertisement an interesting discourse to be studied, especially the meaning and message of an advertisement that is conveyed through the exploitation of non-verbal signs.

In order to revealed the meaning and message of an advertisement that showed by its non-verbal sign, required a semiotics approach. Whereas, regards to the beyond-realistic meaning and message it was required a special approach of hypersemiotics. The result showed that, the meaning and message conveyed by non-verbal sign made the advertisement more persuasive, interesting, and rememberable to the consumer.

Published : 2008-03-05
Category : Nasional

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Makna dan Pesan Iklan Media Cetak

Makna dan Pesan Iklan Media Cetak

I Wayan Mulyawan
Abstract

Besides language exploitation phenomenon, in an advertisement, the presence of non-verbal elements also indicate the same phenomenon, whereas between non-verbal sign and the products or services that is being advertise sometimes have no relation in meaning at all and even reflect unrealistic meaning. In order to uncover the insight of this non-realistic meaning, it is required a special approach of hyperrealistic meaning theory that is Hypersemiotics.

Published : 2008-03-01
Category : Nasional

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